Marketing

Does TCED and TIF Change the Difference Between “Before” and “After?”

Branson, Government, Marketing, Opinion / /

BRANSON, Mo., March 9, 2014 – In a September column the Ole Seagull suggested that, “As a condition precedent to the voters reauthorizing the TCED’s 1% Marketing Tax in April, one of two conditions should be met in order to prevent 50% of the taxes paid at ‘Branson Landing’ and ‘Branson Hills’ from being used to pay the city of Branson’s TIF debt instead of for marketing.” The alternative conditions were either the production of a Missouri Supreme Court Case saying that a new tax authorized by the voters after a TIF has already been put into effect automatically becomes part of the preexisting TIF or, alternatively, the TCED pledging to cease payment of any portion of the TCED taxes collected to the city of Branson for Branson’s TIFs until judicially directed otherwise. …

Does TCED and TIF Change the Difference Between “Before” and “After?”Read More »

Does TCED and TIF Change the Difference Between “Before” and “After?” Read More »

“Yes” for Branson TCED Tax extension on April 8 is a matter of “heart” for an Ole Seagull

Branson, Government, Marketing, Opinion / /

Those who are not interested in his rationale for voting “Yes” on April 8 Branson TCED Tax Extension should probably stop right here. …

“Yes” for Branson TCED Tax extension on April 8 is a matter of “heart” for an Ole SeagullRead More »

“Yes” for Branson TCED Tax extension on April 8 is a matter of “heart” for an Ole Seagull Read More »

Truth or Fiction – TCED Tax moved Branson from little known to top tier nationally known vacation destination?

Branson, Marketing, Opinion / /

BRANSON, Mo., February 4, 2014 – Truth in Branson TCED Tax Electioneering

Opinion by Gary J. Groman a.k.a. The Ole Seagull

Truth or Fiction?

In its totality, the following is the on line testimonial endorsing the re authorization of 1% Branson Tourism Community Enhancement District (TCED) Retail Sales Tax from Steve Critchfield, Commercial One Brokers and a board member of the Branson Lakes Area Chamber of Commerce & CVB (BLACVB), an organization that receives a $1.5 million dollars per year marketing contract from the proceeds of that tax said:

“Branson has moved from a little known leisure travel destination to a top tier and nationally known family vacation destination.  This all happened since the passage of the tourism tax giving Branson the ability to compete in the national market for awareness and visitors.” …

Truth or Fiction – TCED Tax moved Branson from little known to top tier nationally known vacation destination?Read More »

Truth or Fiction – TCED Tax moved Branson from little known to top tier nationally known vacation destination? Read More »

The headline of 2013 that no one ever saw: “$45M plus 7 years of TCED/Chamber CVB Branson marketing results in $7.8M 2014 Plan to get back to the basics and re-engage Branson’s core markets”

Branson, Marketing, Opinion / /

Wow, that’s some marketing efficiency; Over $45M spent to realize that we have to “get back to basics” and “re-engage our core markets.” That’s nuts! Wouldn’t it have been great if the same marketing brilliance being displayed now could have been displayed three or four years ago at about the $21M or $30M mark? That’s a rhetorical question because, in an Ole Seagull’s opinion, the same marketing brilliance and desire for control that led Branson into this position, as embodied in the incestuous relationship between leadership of the “Tourism Community Enhancement District” (TCED) and the “Branson Lakes Area CVB” (CVB), is still “lighting” the way into the future. (Don’t panic folks, as used herein the term “incestuous” is defined as “a relationship excessively close and resistant to outside influence.”) …

The headline of 2013 that no one ever saw: “$45M plus 7 years of TCED/Chamber CVB Branson marketing results in $7.8M 2014 Plan to get back to the basics and re-engage Branson’s core markets”Read More »

The headline of 2013 that no one ever saw: “$45M plus 7 years of TCED/Chamber CVB Branson marketing results in $7.8M 2014 Plan to get back to the basics and re-engage Branson’s core markets” Read More »